As a member of the Babbel Content Marketing team, my primary objective was to drive organic growth while conceptualizing and executing inbound marketing initiatives. 

During my tenure, I oversaw the SEO content optimization of the 7 editions of the Babbel Magazine, increasing the overall organic traffic by 40% and obtaining top-five ranking for articles through international keyword optimization.

I also expanded the SEO potential of Babbel Magazine by producing and hosting the learning language podcast, "Habitantes Babbel", and writing, directing, and executing the following YouTube series:

• Myra la políglota with over 1.8M views

• Visitando Mexico: 75K views

• Babbel vs. Traditional Methods: 570K views

• Latin-American Series: 70K views

• Editorial animation series: 25K views